Register a trademark in the United Kingdom – One of the easiest and quickest countries to register a trademark in the United Kingdom, and the UK Trademarks Office is super-efficient and fast. Many Amazon sellers file in the UK as it allows them to get into the Amazon Brand Registry faster (note: a UK trademark is not a substitute for the US and will not protect you in the US).

Important highlights about the register a trademark in the United Kingdom:

  • Your trademark is reviewed on absolute grounds and it can be refused if the mark is descriptive or deceptive.
  • One of the biggest differences between the UK and US, Canadian and Australian systems is that in the UK your trademark will not be refused if there is a similar mark.
  • To stop a similar trademark one has to file a trademark opposition and that’s why monitoring the UK trademark database is extremely important.
  • No use or specimens of use are required to Trademark registration in the UK.
  • Register a trademark in the United Kingdom process is about 3.5-4 months if everything goes well.
  • Register a trademark in the United Kingdom process is one of the easiest and least stressful.
  • Filing in the UK is very important especially since UK has now left the EU, so an EU trademark will no longer include the UK.

We work with a few trusted UK representatives and chartered trade mark attorneys. We are able to help you with trademark registration and opposition matters.

Select a plan to start your Trademark Registration in the UK

Prices are in USD for the UK

SAIL THROUGH

$445

Covers filing your application and reporting the progress all the way to registration. 2 classes included. This is our entry-level package.

ALL IN

$775

Covers full trademark registration, including reporting and responding to non-substantive examiner’s objections and free re-filing.

BELLS AND WHISTLES

$1195

Covers all aspects of trademark registration, including responding to all examiner’s objections and free re-filing. More free extras.

Prices depend on the country. Please check individual country page for exact prices for each package.

View All Country Packages

Details About Pricing Packages

What’s included:

Comprehensive uk trademark search.

Preparation and filing of your application and reporting the progress all the way to registration.

The maximum number of classes: 2. Our professional fees for each extra class is $50.

What’s not included:

Government fees, responding to examiner’s objections (office actions), opposition proceedings, free re-filing and additional extras that you get with the “ALL IN” package.

If an office action is received, you will be notified and provided with an estimate to respond based on our hourly rate. Where possible, we will try to give you a flat fee.

When to choose:

If your funds are limited and if our free UK trademark search didn’t uncover any obstacles to registration.

When it’s better to choose another package:

If our search showed that there may be an objection that may need to be addressed.

If your trademark is very problematic and re-filing may be required.

If you want to include a lot of classes in your application.

If your risk tolerance is low and you don’t want unexpected extra fees later.

What’s included:

Covers everything that is included in “SAIL THROUGH” package plus reporting and responding to non-substantive (procedural) office actions and free re-filing if Client’s mark is refused by Trademarks Office.

Free re-filing will be done on our “SAIL THROUGH” package conditions – you will be responsible for government fees but we will waive professional fees. Check out our FAQ section for re-filing details.

The maximum number of classes: 2. Our professional fees for each extra class is $50.

Free-extras:

  • We will update your company address with the Trademarks Office (value $100). One change of address is included for free. You will be responsible for applicable government fees.
  • Unlimited consultations with us about your trademark (average value of $250).

What’s not included:

Government fees, substantive office actions, opposition proceedings and additional free extras that you get with “BELLS AND WHISTLES” package.

When to choose:

Most popular – this package gives you peace of mind and predictability of the budget.

Why is it a better choice than “SAIL THROUGH” package:

We will deal with non-substantive office actions for free.  In addition, if your trademark is refused, you will have an option to file for a different trademark and our professional fees will be waived!

File with confidence:

If your trademark is refused,

We’ll file another – fee excused.

What’s included:

Covers everything that is included in “ALL IN” package, including reporting and responding to all examiner’s objections and free re-filing.

Free re-filing will be on our “ALL IN” package conditions – you will be responsible for government fees but we’ll waive professional fees. Check out our FAQ section for re-filing details.

The maximum number of classes: unlimited.

Free-extras:

  • We will update your company address with the Trademarks Office (value $100). Unlimited changes of address. You will be responsible for applicable government fees.
  • We will record one trademark assignment if necessary  (value $300 for each trademark). You will only pay the government fee (GBP50).
  • Unlimited consultations with us about your trademark (average of $250).

When to choose:

This package is also recommended if our Uk trademark search uncovered some potential obstacles to your trademark registration. This package is a great choice if your trademark application includes many classes.

Why is this package the best?

We will deal with all office actions for free. In addition, if your trademark is refused, you will have an option to file a different trademark and our professional fees will be waived!  This package gives you complete peace of mind and predictability of the budget. Read more about this package and why it’s the best here.

File with confidence:

If your trademark is refused,

We’ll file another – fee excused.

Government fees are not included in our packages and are extra

The UK government fees are GBP 170 for the first class and GBP 50 for each additional class.

In addition, if filing for a logo in the UK, one has to file the logo in specific color unlike the US and Canada where filing in black and white covers all colors. Up to 6 color variations are allowed. 2 color variations are free; the government fee for each extra variation is GBP 50.

Upgrades

Upgrade 1

$330

Upgrade “SAIL THROUGH” package to “ALL IN” package

Upgrade 2

$750

Upgrade “SAIL THROUGH” package to “BELLS AND WHISTLES” package

Upgrade 3

$420

Upgrade “ALL IN” package to “BELLS AND WHISTLES” package

Frequently Asked Questions

Brexit and cloning of EU registrations
Is your trademark going to be valid in the UK if you filed it in the EU? The UK left the European Union on 1 February 2020. Any existing registered EU trademarks will continue to be valid in the remaining member states of the EU and will automatically be cloned into a comparable UK registered trademark, without any additional costs, on 1 January 2021. All priority and seniority claims will be inherited in the UK registrations. UKIPO will not issue registration certificates and will not contact trademark owners or their representatives. The cloned UK registration number will be composed of the Prefix UK009 and the last 8 digits of the existing EU registration number.  No action is required on your part. If you already have a registered UK trademark and registered EU trademark, you will end up with 2 UK registrations, one of which later simply does not have to be renewed. If your pending EU trademark has not registered on December 31, 2020, it will not be cloned in the UK and won't be valid in the UK later.
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What is a power of attorney? When do I need to sign a power of attorney?
A Power of Attorney, POA in short, is a legal document that authorizes an entity to represent or act for another person, usually, in the managing of the person’s property, business or private affairs. The former is called the Attorney or Agent whereas the latter is commonly known as the Principal. In Trademarks, a Power of Attorney is required to appoint an Attorney on your file so he/she can represent you before the respective Trademarks Office. Having said that, in many countries including the US, UK, Europe, Canada and Australia you don’t need to sign a POA for a standard trademark application (power of attorney is already implied when you entrusted your attorney/agent trademark registration). However, there are countries, such as, China, Mexico, Russia and India where a POA signed by the owner or any other person legally bound to the owner is required in order to file a trademark application. In the US, when an applicant wishes to replace its existing attorney and appoint a new attorney, it needs to sign a Power of Attorney authorizing the new attorney to prosecute the trademark application.
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When should I not file my trademark in the UK?
Sometimes filing your trademark in the UK is not recommended.
  1. You should not file your trademark in the UK when a trademark search has not been done.
  2. If your trademark is generic or descriptive and lacks unique elements, please save your money and do not file your trademark in the UK.
  3. When you want to achieve protection in another country. Remember that trademarks are jurisdictional, so a trademark in the UK will be useless in the US.
  4. When a trademark search uncovered a very similar trademark for similar goods. In this case, the risk of opposition is higher, so you should decide if you want to file keeping in mind the increased risk of trademark opposition.
  5. When you have a done a trademark search and found an identical or similar trademark. In this case, please consider changing the trademark name to avoid a trademark opposition.
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How does the process work with Trademark Angel? What happens after I buy a trademark package?

There are 3 ways how you can proceed:

  1. Book an initial phone call with us. Here is the link for the trademark package
  2. Ask for a free preliminary trademark search to get an idea of whether your trademark can be registered. This is a basic search but if your mark is unregistrable, we'll be able to tell you. Order your search here.
  3. Buy a trademark package right away to start the trademark registration process without further delay. You can see our pricing on this page and can buy directly from our website.

What happens after I buy a trademark package?

  1. We'll confirm your order.
  2. We'll check if your trademark is registrable. A comprehensive trademark search will be done at this stage. We will provide detailed recommendations on how to increase the chances of achieving registration if your trademark turns out to be problematic.
  3. If your trademark is registrable, we'll move forward with the trademark registration process.
  4. If your trademark has low chances of achieving registration, you will have 3 options:
  • Ask for a full refund;
  • Come up with a different name. We will provide detailed instructions for this. Further trademark searches are included in the package and there is no extra cost. We'll keep searching until we find a registrable trademark;
  • Proceed with the filing anyway.
The choice is yours. Make the first step now.
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What is the fastest way to obtain a trademark for Brand Registry purposes?
The fastest guaranteed way to get a trademark registered for Brand Registry is to file a word mark (without logo) or a logo in Germany using the accelerated examination option. It takes up to 4 weeks with the accelerated examination option and about 2-3 months with regular examination. We always file electronically so this ensures the fastest processing of the trademark application. Also, in our experience, trademarks filed in a single class results in the quickest registration. Filing in the UK or the EU will also ensure a quick entry into Brand Registry (about 3.5-4 months).
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What information do I need to provide in order to file a trademark application in the EU or the UK?
  • The full legal name of the applicant (either your company or your personal name)
  • The full address of the applicant.
  • The trademark name. If you are filing for a logo, we need to see the logo. If you are using a few color variations, please send them all as filing in black and white in the EU and the UK, will not protect your color versions. Read more about color claim here.
  • The products which you sell or plan to sell under your trademark (provide a list).
  • The services which you offer or plan to offer under your trademark (provide a list).
Once you provide us with a list of products and services you want to include in your application, we will properly classify them to make sure we qualify for the fast trademark examination (Fast-track in the EU, for example).
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Can I register a geographically descriptive trademark in the UK?
If a trademark is not a generally known geographic location to the average UK consumer, then, a trademark containing a geographic location should be registrable. Trademarks containing geographical place names are likely to receive objections when they designate a geographical name which, in the minds of the target consumers, is already associated with the products or services offered. Also, an objection is likely to be raised even if there is no current association between the geographical name and the goods/services, but the name is likely to be used in the future by a company as an indication of the geographical origin of the goods/services concerned. A trademark that will most likely be refused by the USPTO as being geographically descriptive and therefore not registrable on the Principal Register (and not eligible for Amazon Brand Registry) will most likely go through in the UK.
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Classification of Goods and Services in a Trademark Application (class headings)
Every trademark application must list the specific goods and services that the trademark will cover. Products belong to classes 1 to 34. Services belong to classes 35 to 45. Products are tangible, you can touch them. Services are intangible. Below is a rough classification (class headings) just to give you an idea of general categories  (please note that the below list cannot be used for trademark filing)
Products
Class 1: Chemicals (including those used in agriculture, industry and science) Class 2: Paints, coatings, varnishes, colorants for food. Class 3: Cosmetics, creams and serums, cleaning products including soap and shampoo, bleaching and abrasives, non-medicated toiletry preparations, false eyelashes, essential oil, perfume Class 4: Fuels, industrial oils, greases, lubricants, candles Class 5: Pharmaceutical and veterinary products, food supplements and vitamins, baby food, disinfectants, fungicides, herbicides, plasters, dental wax Class 6: Metals, metal castings, metal hardware, metal containers, locks, safes Class 7: Machines and machine tools and their parts, motors and engines (except for land vehicles) Class 8: Hand-operated tools and implements, razors, cutlery Class 9: Computers, computer hardware, computer cables, cell phones and cell phone cases, data carriers, computer software, downloable publications including e-books, videos and podcasts Class 10: Medical and dental instruments and apparatus, massage apparatus, sex toys Class 11: Products for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply and sanitary purposes including lamps and kettles Class 12: Land, air and nautical vehicles, motors and engines for land vehicles Class 13: Firearms, ammunition, explosives, fireworks, holsters Class 14: Precious metals, watches, jewellery Class 15: Musical instruments Class 16: Paper, items made of paper, stationery products, artists’ products, printed products including photographs, stickers, notebooks, party ornaments of paper Class 17: Rubber, asbestos and plastic Items, pipes and tubes Class 18: Leather and leather goods, bags, wallets, animal apparel, collars and leashes for animals Class 19: Building and construction materials (non-metallic), non-metal monuments Class 20: Furniture, mirrors, picture frames, storage containers not of metal, party ornaments of plastic Class 21: Kitchen utensils, crockery, containers, cleaning implements, toothbrushes Class 22: Ropes and strings, tents, nets, awnings, sacks, padding, canvas material and raw fibrous textile material Class 23: Yarns, threads Class 24: Textiles, fabrics, blankets, covers, towels Class 25: Clothing, footwear and headgear Class 26: Sewing products, lace and embroidery, artificial flowers, hair decorations like ribbons, false hair Class 27: Carpets, linoleum, wall and floor coverings, wall hangings Class 28: Sports equipment, video game apparatus, games, toys, Christmas decorations Class 29: Dairy products, meat and fish, processed and preserved foods, including dried, frozen and cooked fruits and vegetables, milk, eggs, edible oils and fats, jamps, jellies Class 30: Staple foods, spices, bakery products, confectioneries, tea, coffee Class 31: Fresh fruit and vegetables, live animals, animal food, seeds, fresh herbs, plants and flowers Class 32: Non-alcoholic beverages, preparations for making beverages, fruit juices, beer Class 33: Alcoholic beverages, except beer Class 34: Tobacco products and smokers’ articles, matches, electronic cigarettes
Services
Class 35: Retail services including online retail store, advertising, business consulting, business management Class 36: Insurance and financial services, real estate services Class 37: Building construction, repair and maintenance services, installation services Class 38: Telecommunication services, broadcasting services including video broadcasting Class 39: Transport, logistics and storage, travel services Class 40: Treatment of materials, custom assembly, recycling and waste management Class 41: Education services, including arranging and conducting educational classes and seminars, entertainment services, book publishing, organizing exhibitions and conferences Class 42: Saas and Paas services (Software as a service and platform as a service), IT services, software development, graphic design services, website development, scientific and technological services Class 43: Restaurants, cafes, hotels, catering services Class 44: Medical services, hygienic and beauty care services, dental services, veterinary services Class 45: Personal and social services, legal services, security services For a more in-depth discussion read this article: Taking Advantage of the Trademark Classification
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Which trademark should I File? Word Mark or Logo?
When deciding whether to file for either a word mark or logo, it is important to keep in mind that a logo must always be used as it is depicted in your application. In addition, if you file your logo in a particular color in the US, you must always use your logo in that particular color. On the other hand, word marks are somewhat more flexible. When filed in all capital letters, word marks allow the trademark owner to display it in any combination of lower case and upper case letters. For example, if you filed for the word mark TRADEMARK ANGEL ROCKS, you can use it on your goods and/or services as: trademark angel rocks, Trademark Angel Rocks, or TraDeMaRk AnGeL RoCkS. The flexibility of a word mark ultimately makes it quite appealing as it is not limited to a particular font or color and can be displayed in a combination of upper and lower-case letters. However, filing for a logo can be more advantageous in some situations. For example, if your mark is found to be descriptive of your goods/services or uses generic words, your mark will generally be limited to the Supplemental Register. A distinct logo, however, can “carry” the mark to the Principal Register despite the descriptive nature of your mark. Let’s say you want to file for TRADEMARK REGISTRATION CO. for a company that offers trademark registration services. That’s a mark that is descriptive of the services offered, and will therefore would be limited to registration to the Supplemental Register. If this same mark was filed with a distinctive logo, for example: trademark-registration-logo Then, the logo could provide sufficient distinctiveness to allow registration of TRADEMARK REGISTRATION CO. onto the Principal Register (with a disclaimer for “TRADEMARK REGISTRATION CO.”). Another situation when filing for a logo is advantageous is when there are similar marks. For example, a client wanted to register the mark HAWQUE with a design element of a flying hawk chinese-trademark-  for computer software connecting customers to security contractors, in Class 9. We advised that the logo will most likely be registrable but the wordmark alone would be too similar to marks containing the word HAWK providing similar products in the same class. Although we received an office action alleging that the HAWQUE logo mark was confusingly similar to a registered wordmark, HAWQ, that also covered Class 9 computer software, we were ultimately able to overcome the objection. Our client’s logo, HAWQUE, was successfully registered soon after. In another case, a client wanted to register the mark ESTEEM APPAREL, either the word mark or the logo. However, in our initial search, we found a very similar, registered mark, ESTEEM CLOTHING. In this case, we advised that the logo would have a greater chance of registration. The client chose to file for the logo register-a-trademark-in-australiainstead of the word mark and, although we received a confusion objection based on similarity with ESTEAM and ESTEEM CLOTHING marks, we were able to successfully able to overcome the objection and the mark was successfully registered. Since the client protected the logo register-a-trademark-in-australia, he now cannot use Esteem Apparel side by side, without the image, in a different font or in ALL CAPITAL letters: ESTEEM APPAREL. On the other hand, if word mark had been filed - ESTEEM APPAREL, he could have used it in ALL CAPITAL LETTERS, in any font, side by side or one word above the other. Logo makes the trademark inflexible and you should not be making even small changes in your use. In addition, in some cases, one has to file for a logo if the trademark is broken/separated by images or symbols. Please check our article that talks more about it. Thus, as can be seen from the above examples, it is important to first determine if your mark is too descriptive to achieve registration in the Principal Register, and whether you intend to consistently display your logo on all of your products, prior to making a decision regarding whether to file for a word mark or a logo. Also, in case there are similar marks, filing for the logo may help to differentiate and ultimately achieve registration of your mark.
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What are considered absolute grounds for trademark refusal?
Some trademarks cannot be registered on absolute grounds. It's important that your trademark does not fall in any of the categories below in order to be registrable:
  • your trademark does not function as a trademark, i.e. as a source indicator
  • your trademark clearly descriptive of goods or services
  • your trademark is generic and is merely the name of a product or service
  • your trademark is not distinctive, i.e. is not capable of distinguishing your products or services from products or services of other traders
Make sure you watch our video how to select a great trademark.
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What are different types of names? Company name vs business name vs domain name vs trademark?
What is the difference between company name, business name, domain name and brand or trademark? What are different types of company, domain, business or brand names? Let's get the names straight to avoid confusion.
  • Company name: Legal name of the company, either registered federally or in a certain state (or province in Canada).
Example: Microsoft Corporation Note: one company may own more than one brand and may do business under more than one name
  • Business name or doing business as: Name under which you conduct your business.
Example: Microsoft Example: Skype
  • Domain name: Name of your address on the Web.
Example: www.microsoft.com Example: www.skype.com (Microsoft owns Skype)
  • Trademark: A trademark may be one word, a combination of words, or logos (or even sounds and smells!) used to distinguish/differentiate your products or services from those of other entities.
Example: MICROSOFT, , or a combined mark: Example: SKYPE, Let's take another example of a giant retailer Kraft Foods. Company name: Kraft Foods Inc. 12 of Kraft Foods brands are sold worldwide: Cadbury, Jacobs, Kraft, Maxwell House,  Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident and Tang. For each brand Kraft Foods has a website: cadbury.co.uk; cadbury.com.au; oreo.com; oscarmayer.com, etc. Not everyone knows that these 12 famous brands are owned by the same giant! It doesn't really matter, what matters is that everyone knows where do buy their favorite Cadbury chocolate or Oreo cookies and everyone knows how the Oreo cookies package looks like!
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Do I need to register a trademark if my business incorporated?
If you simply business incorporate or register a corporate name, it doesn't mean that the government approved for you to use the name as a trademark. If we take a US LLC, as an example, every state has its own laws about business names. You can register your LLC name in Delaware but the business name registration has no impact on the other 49 states. In plain English, if you register Coolapples LLC in Delaware, another entity may register Coolapples LLC in Indiana. If you plan to expand nationwide or worldwide, trademark registration will provide that protection. A federal US trademark will give you exclusive rights to use your brand name for your products across the US. Likewise, a Canadian or Australian trademark will give you country-wide rights to use your chosen brand in your country and will make it easier for your to sell or license your trademark later.
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What is the difference between a UK and EU trademark?
A UK trademark only protects you in the UK, which consists of England, Scotland, Wales and Northern Ireland. There is no protection outside of the UK. A UK trademark is filed in the UK Intellectual Property Office (UKIPO). A trademark filed in the EU Intellectual Property Office (EUIPO) is called an EU trademark (formerly known as a CTM (Community) trademark). EU trademark protects you in the 28-member countries of the EU making it a very strong trademark.  Current EU countries are: Austria, Belgium, Bulgaria, Croatia, Republic of Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden and the UK.
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Why is it important to monitor newly filed trademarks in the EU and the UK?
Trademarks Office in the EU  and the UK will not refuse your trademark if there is a prior filed or previously registered similar trademark. Instead the Trademarks Office in the EU and the UK only looks at absolute grounds (i.e. if the mark is deception or descriptive, it may be refused). However, if there is a similar trademark, it will not be refused by the Trademarks Office. Instead, owners of similar trademarks may oppose during the 3-month opposition window in the EU and during the 2 month opposition period in the UK. One of the main reasons one may file an opposition is confusion with an earlier trademark. Opposition proceedings offer an owner of an earlier trademark the right to oppose the registration of a trademark that could endanger his/her business. By monitoring the EU Intellectual Property Office database or the UK Intellectual Property Database, you will ensure that you will timely see newly filed EU / UK trademarks and will be in a position to oppose in time. Ask us about the monitoring service.
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Do I have to use my trademark in the UK prior to filing? Do I have to use my trademark after registration?
In the United Kingdom, no use is required in order to file an application. In fact, you don’t even need to specify any use dates. No use is required in order to obtain a trademark registration. To maintain your trademark, it must be put to use in the UK within 5 years of registration. If the trademark has not been used and there is no good reason to justify non-use, for five years or more, then the registration may be cancelled.
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Can I use my trademark if it isn’t registered?
It’s perfectly legal for you to use your trademark without registration. However, if you are using a trademark that is similar to another name that was adopted before you adopted your trademark, you may be liable for trademark infringement. To minimize the risk of choosing a trademark that's similar to another name, you should do a trademark search of the Trademark Office database of the country where you plan to use your brand  and of the marketplace (check on Internet for similar names usage).
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How long is a trademark opposition process?
In different countries trademark opposition process is different. In the US, trademark opposition period is only 30 days, so you have to be pretty fast if you plan to oppose. A trademark opposition in Brazil may be filed by an interested party within 60 days from the date of its publication. In Canada, Australia and New Zealand one has to file a trademark opposition within a 2-month period. A trademark opposition in South Korea may be filed by an interested party within 2 months from the date of its publication. In the UK, an opposition period is 2 months but can be requested to 3 months upon a request made by a party that intends to oppose. A trademark opposition in Japan may be filed by an interested party within two months from the date of its publication. Trademarks are published twice, first time right after filing and second time after registration. In Germany, publication happens after registration. Opposition period is 3 months. In the European Union and China, a notice of opposition must be filed within 3 months following the publication. In India, anyone may oppose registration of an Indian trademark within 4 months after publication.
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Should I file my logo in color in the UK?
If filing for a logo in the UK, one has to file the logo in a specific color unlike the US and Canada where filing in black and white covers all colors. Up to 6 color variations are allowed. You can include 2 color variations for free; the government fee for each extra variation is GBP 50 (we don't charge anything extra).
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UK Trademark registration process
How to register a trademark in the UK? Step 1: Search Prior to filing a trademark search should be done. It can be ordered online on our website. Please contact us with your trademark and a list of goods and/or services of interest and we will do a free trademark search for you. Step 2: Filing your application In order to file your UK trademark application, we need:
  • Trademark name
  • A picture of your trademark logo (.jpg image is preferable);
  • Applicant’s name and address (this may be an individual, two individual or a legal entity, such as a Limited Liability Partnership (LLP) or a company);
  • A list of the goods and/or services in relation to which your trademark mark is used or intended to be used. Don’t worry about sending an exact list. A description in your own words is enough.
If your application claims priority from a corresponding foreign trademark application, please provide the filing date, application number, and country of first filing. Your trademark will be submitted electronically after you approve it. An official filing receipt is issued by the UK IPO (UK Intellectual Property Office) 2-4 days after filing. The filing receipt confirms the filing date and assigns an application number. Step 3: Examination Your UK trademark application will be reviewed within 5-15 days. Your application is examined on the following grounds:
  1. Relative grounds - the Examiner conducts a search of earlier trademarks with effect in the UK and informs UK applicants if he/she finds that your trademark is close to a previously filed or registered trademark. Note your trademark will not be refused by the Trademark Office if there is a similar mark; and
  2. Absolute grounds - the Examiner determines whether the trademark is descriptive or non-distinctive. The Examiner will examine your mark to make sure it’s not offensive or immoral.
The Examiner may also ask additional questions, like asking to re-specify the goods/services if they were not clear. If an examination objection is raised, the Examiner will set a period for the applicant to respond. Step 4: Publication Once the examination stage is completed, the application will be published in the online Trade Mark Journal. Within a two-month period, third parties have an opportunity to file an opposition based upon prior registered or unregistered rights. The most common ground for an opposition is confusion with a prior filed or registered trademark. Some other grounds are descriptiveness and bad faith. About 5% of all applications are opposed, so it’s not something you should really worry about. If a third party is concerned, they will usually request to extend the opposition period by one month and try to resolve the situation amicably.  In many instances, oppositions may be resolved by a simple modification of goods/services (for example, by limiting them). Many cases are resolved without a formal opposition. Step 5: Registration Two weeks after publication, the UK IPO will issue an electronic registration certificate. Paper certificates are no longer issued. We will send you the electronic copy by email. The registration certificate confirms the registration details and registration dates. Once the UK trademark application has registered you may use the ® symbol to indicate that your trademark is now registered. Please do not use ® symbol before registration. You may also wish to state "[YOUR TRADE MARK] is a Registered UK Trade Mark of [PROPRIETOR]". This alerts others to your rights and can act as a deterrent. Note: in the UK one refers to a “trade mark” (two words) whereas in the US and Canada it is “trademark” one word. For simplicity and consistence, we refer to a “trademark”, rather than a “trade mark”. Next step: Renewal A UK trademark registration can last forever, but it has to be renewed every 10 years. A UK trademark registration can be subject to action for revocation for non-use, five years after registration.

Check out this cool Infographics - UK Trademark Registration process

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How long are trademarks valid for?
Trademarks can last forever if they are renewed on time. Keep in mind you will have to continue using your trademark to keep it in good standing. In the US, you must renew your trademark every 10 years. The 10 year term is counted from the registration date. In addition, between the 5th and 6th year after the registration date, you must file an "affidavit of use" to keep the registration alive. In European Union, Germany, the United Kingdom, India and Australia, you have to renew your trademark every 10 years. The 10 year term counts from the application date. In China, trademarks have to be renewed every 10 years. The renewal period is counted from the date of registration. In Canada, a trademark has to be renewed every 10 years (the renewal period was changed from 15 to 10 years in June of 2019). The 10 year term counts from the registration date.
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How long does it take to register a trademark?
Here we rank the countries where we file from the fastest to the slowest.

1. Germany is the fastest country and overall champion. It takes 1-3 months, on average to register a trademark in Germany. With accelerated examination, most trademarks register within a month. So this is a clear champion in terms of speed. Sometimes Germany can be a little unpredictable as it can take a month for one trademark and 3 months for another trademark.

2. One of the fast and most predictable in terms of timeline is the United Kingdom, where it takes about 3.5-4 months from filing to registration. Added bonus is low government fees.

3. In the European Union, the registration process is about 6-7 months. Not so bad, but the government fees are very high. If your application is filed using "fast-track" method, then the whole process takes about 3.5-4 months. We always EU applications using "fast-track" so European Union is very comparable to the UK (maybe a little slower).

4. It takes about 4-8 months to register a a trademark in Mexico but it can be somewhat inconsistent in terms of the time (sometimes it takes 4 months and sometimes more than 8 months).

5. You will have to wait for about 7.5-8 months to register a trademark in Australia unless we get an objection. Usually most trademarks register within a year or less.

6.  In China, it takes 9-12 months to register a trademark if there are no complications. However, if there is an objection and we have to appeal, registration will be delayed by 8 months. China is determined to make the overall registration process faster, so it's possible that in 2020 this timeline will be shorter.

7. India is similar to China in terms of timeline. On average it takes 10 months to get a registration certificate if there are no problems during the process.

8. It takes a minimum of 12-14 months to register trademark in the US. If there are office actions (objections from the Trademarks Office), then registration will be delayed. It's not uncommon for a registration to take a year or longer.

9. In Japan, it may take from 10 to 14 months for a trademark to register.

10. In Brazil trademark registration process takes on average 12-18 months. It's a pretty long time.

11. The last place is unfortunately taken by Canada. It takes 36-42 months to finish the registration process. If there are objections the overall registration process takes even more time. It's painfully slo-o-ow. Don't ask us why. We don't know the answer. We feel your pain though. Hopefully, as Canada joined Madrid protocol things will improve. We don't know if and when they will improve. Ever since pandemics began the whole process delayed even more (other countries haven't been affected so badly).

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