When a trademark application is filed, the Mexican Trademark Office will review the application. The trademark application will undergo both formal and substantive examinations.

Within 10 days after the filing date, the mark will be published in the Official Gazette for opposition purposes. Period of publication during which third parties may oppose is one month. Opposition process in Mexico is different as it doesn’t stop the trademark if it was opposed. If an applicant fails to respond to an opposition, it does not mean that the application will be abandoned, it simply means that the Trademark Office will issue a decision on the opposed trademark, either by registering it or by denying it.

After the opposition period, the trademark will be approved for registration. The whole process takes about 4-8 months in total.