Why should I bother registering my trademark in Australia?

With an affluent population and good business conditions, Australia is an attractive market for expansion of your business.

Registering your trademark in Australia is a vital step in preparing for your entry into the Australian market. If you believe that you may want to reach customers in Australia at any stage in the future, it is worth registering your trademark today.

Australia is also a vital gateway to China, with its close proximity to major Chinese markets and the historic China/Australia free-trade agreement offering unparalleled opportunities to smart entrepreneurs.

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